Mulberry research honored with award for skincare advancements at Provital
In the ever-evolving world of cosmetics, a new player has emerged, promising a non-invasive solution to the rising trend of volumizing body care. Enter Sculpup™, a blackberry-derived ingredient by Provital, making waves in the beauty industry with its unique benefits for skin modeling and volume increase.
Sculpup™ is not just another beauty buzzword; it's a testament to the power of nature and science combined. The secret behind Sculpup™ lies in the sequencing of thousands of genes using transcriptomic science, a groundbreaking approach that confirmed the benefits of blackberries for skin modeling and volume increase, previously uncharted territory.
The organic blackberries used in Sculpup™ address the growing concern for the environment in the beauty industry. By choosing organic, Provital ensures the product is 100% naturally sourced and COSMOS certified, aligning with the trend of inclusive beauty solutions.
Sculpup™ offers a natural alternative to traditional cosmetic filling products, catering to the demand for a more plumping and inclusive approach to beauty. The era of thinness is no longer in vogue, and consumers are seeking a more curvaceous and fuller silhouette. They understand that fat cells play an important role in preserving the youth of the skin and in recovering lost volume.
Sculpup™ helps the body skin appear younger and fuller by providing a filling and push-up effect, enhancing body contours. It achieves this by stimulating adipogenesis, a process that matures fat cells, and lipogenesis, promoting the storage of lipids in adipocytes for a filling effect that creates more plump and voluminous body contours.
Moreover, Sculpup™ helps the dermal extracellular matrix better adapt to volume changes, preventing the fibrosis associated with the appearance of cellulite on the thighs and buttocks. It also aids in redefining facial contours by supporting skin elasticity and firmness, contributing to a youthful appearance.
The benefits of blackberries for the skin have long been attributed to its polyphenol content, including flavonols, anthocyanins, and ellagitannins, all endowed with powerful antioxidant properties. These antioxidants protect the skin from oxidative stress, contributing to maintaining skin structure and preventing volume loss.
In addition, blackberry extracts typically contribute to skin hydration, enhancing skin smoothness and fullness. Sculpup™ takes this a step further by increasing collagen synthesis in the skin, leading to a more voluminous appearance.
Provital's botanical innovations like Sculpup™ focus on promoting natural, visible improvements in skin volume and contour through bioactive compounds that enhance collagen and elastin production and increase skin hydration, leading to a modeled, youthful look.
The new Sculpup™ ingredient inaugurates a new era of data-driven smart beauty products. In July 2022, Provital was awarded the Ringier Technology Award 2022 for their innovation on blackberries for skin modeling, named Sculpup™. The Ringier Personal Care Product Technology Innovation Award ceremony was held in Guangzhou, China, recognising Sculpup™ as a revolutionary step forward in the beauty industry.
In conclusion, Sculpup™ responds to contemporary beauty trends from three angles: inclusive and plumping products, inspired by nature, and proven by science. It's a testament to the power of nature, science, and innovation coming together to transform the beauty industry.
- Sculpup™, derived from blackberries, demonstrates the power of nature and science in the realm of skincare and health-and-wellness, offering novel benefits for skin modeling and volume increase.
- Instead of relying on traditional cosmetic filling products, Sculpup™ provides a natural alternative, catering to the demand for more plumping and inclusive solutions in beauty treatments.
- With its ability to stimulate adipogenesis and lipogenesis, Sculpup™ contributes to the filling and plumping effects that enhance body and facial contours, thereby promoting a youthful appearance.
- Rich in polyphenols such as flavonols, anthocyanins, and ellagitannins, blackberries in Sculpup™ exhibit potent antioxidant properties that protect the skin from oxidative stress and maintain skin structure, contributing to a more voluminous appearance.
